Bold claim: BYD’s Song Ultra EV just stepped into the limelight in production form, signaling a pivotal shift for the Song lineup. But here's where it gets controversial: this is more than a facelift—it’s a bold move toward premium ADAS capability that could redefine the compact SUV segment. And this is the part most people miss: the hardware choices, not just the badges, will determine how quickly buyers actually trust and adopt this tech-packed model.
Rewritten overview
BYD unveiled the production-spec Song Ultra EV on March 3, 2026, moving beyond earlier official renders and camouflaged test units. The public display serves as the last pre-sale teaser ahead of BYD’s Technology Day on March 5, when pre-orders are expected to open, according to Autohome.
Advanced driving tech
For the first time in a Song, the production car adds a roof-mounted LiDAR sensor. This component underpins BYD’s God’s Eye B (DiPilot 300) intelligent driving suite, which runs on a 300 TOPS computing platform and is designed to enable urban and highway Navigation on Autopilot (NOA). The vehicle also carries high-definition cameras on the front fenders and at the side mirrors, delivering 360-degree environmental awareness.
Interior design and comfort
Inside, you’ll find a 15.6-inch adaptive rotating central touchscreen paired with a 10.25-inch LCD instrument cluster. With a 2,840 mm wheelbase, BYD introduces “Big Bed Mode,” allowing the front seats to fully recline to align with the rear seat cushions for a more lounge-like rear area. The center console includes dual 50W wireless charging pads, a crystal-textured drive selector, and readily accessible physical controls for common multimedia tasks.
Powertrain and batteries
The Song Ultra EV sits on BYD’s e-Platform 3.0 Evo, powered by a single rear motor (TZ200XYAV) delivering up to 270 kW (362 hp) and a top speed of 210 km/h. FinDreams supplies Lithium Iron Phosphate (LFP) Blade batteries in two configurations:
- 75.616 kWh battery with an estimated CLTC range of 620 km and a curb weight around 1,990 kg
- 82.732 kWh battery with an estimated CLTC range of 710 km and a curb weight around 2,050 kg
Price and market positioning
Official pre-sale pricing will be disclosed on March 5. Market speculation places the starting price around 180,000 yuan (roughly $26,130), creating about a 9,800-yuan gap versus the Song L EV Smart Driving Edition, which starts at 189,800 yuan (roughly $27,550).
Market strategy
BYD intends to move roughly 20,000 Song Ultra EV units per month to defend its share in the B-segment. The model is aimed at buyers seeking higher-ADAS capabilities in an electric SUV, aligning with BYD’s broader strategy to expand its God’s Eye technology rollout. Production is allocated to Zhengzhou and Changsha facilities.
Author’s note
Adrian, an Electrical and Computer Engineering graduate with a passion for cars, brings technical insight and enthusiasm to CarNewsChina’s road tests, with interests spanning audio, photography, and fitness.
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